Free SMS Character Counter with Cost & Fragment Calculator
Instantly Check Your SMS Message Length, Encoding, and Cost
Whether you're sending marketing texts, NHS appointment reminders, or 2FA codes, it's crucial to know how long your SMS is — and how much it will cost.
The QuickSMS Character Counter helps you:
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Count characters in real time
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Detect encoding type (GSM 7-bit or Unicode)
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Calculate how many SMS fragments will be sent
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Estimate total cost (UK and International)
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Supports emoji, multilingual input, and non-standard characters
✅ Built by QuickSMS — the UK’s most trusted provider of secure, high-volume SMS.
Why Fragments Matter in SMS Messaging
Most people think 1 SMS = 1 message. But in reality, longer messages are broken into fragments:
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GSM 7-bit messages are split after 160 characters (153 per part if concatenated)
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Unicode messages (emojis, non-English text) are split after 70 characters (67 per part)
This can double or triple your costs.
Supported Features
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✅ Real-time SMS length counter
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✅ Encoding detection (GSM 7-bit vs Unicode)
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✅ Fragment count & cost estimator
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✅ Multilingual interface (EN, ES, FR, DE, AR)
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✅ Emoji & right-to-left language support
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✅ Dynamic cost rates: 4p UK / 8.5p international
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✅ Built with compliance and security in mind
Who Uses This Tool?
Thousands of professionals use this tool daily across:
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🏥 NHS and healthcare messaging
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🏛️ Government alert systems
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🛍️ Ecommerce order confirmations
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💼 CRM and marketing automation
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🎮 Online gaming and 2FA notifications
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🌍 International business messaging
Built on QuickSMS Technology
As the leading SMS platform for SMEs, government, and healthcare, QuickSMS offers:
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ISO 27001, ISO 9001, ISO 14001, ISO 45001 certified platform
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Cyber Essentials Plus & NHS DSPT compliant
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UK-based routing, ultra-low latency
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API integrations for Salesforce, Accurx, SystmOne, Microsoft 365, and more
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Offices in London and Dubai